And Then There Were Seven!!!

Of the MANY topics Jeepers argue and debate, the origin of the sevenslat/seven opening grille that is now THE definitive symbol of the Jeep brand.

The origin of the sevenslat grille is VERY simple!!! It is is not a romantic and mysterious story, it was created out of simple manufacturing necessity.

After WWII, Willys-Overland re-engineered the Jeep for civilian use by upgrading the transmission with gears better suited for civilian use, as well as larger headlamps.  To accommodate the larger headlamps, the stamping die was reworked, stations were removed and reworked to allow the original tooling to be utilized.  The remaining seven openings provided sufficient airflow, just as the nine opening grille did.

Look at the photos below, it’s clear that the overall shape/size of the CJ grille is the same as the MB grille.

  • Ford did not patent the nine opening grill

Henry Ford did not want to have anything to do with the war build-up and only entered the war movement when his son Edsel began working with the Army Air Corp to mass-produce B-24 Liberator bombers.  A.J. Baime chronicles Henry Ford’s ambivalence about getting involved in WWII in his book The Arsenal of Democracy: FDR, Detroit, and an Epic Quest to Arm an America at War.

The U.S. Government needed to ensure a reliable supply of Jeeps, and enlisted Ford to produce the Jeep under license.  Henry Ford insisted that parts produced for the GPW were stamped with an F on them, so Ford could not be held responsible for Jeeps produced by Willys-Overland.

Why would Ford patent the nine opening grille?  And if Ford did, why was this design never seen on a Ford product after the war?

  • The Jeep was not the first vehicle on all seven continents

The idea that the Jeep was the first vehicle to traverse all seven continents sounds good, however, I believe that the VW Beetle was the first vehicle to set a tire on all seven continents.

 

If the Jeep was the first vehicle on all seven continents, why didn’t Willys-Overland use that in their marketing of the CJ Universal after the war?

  • It was a simple tooling change to allow for larger headlamps!!!

As boring as it sounds, Willys-Overland needed to sell vehicles to the civilian population after the war.  The CJ needed larger headlamps, and with limited funds, Willys-Overland reworked the existing tooling

It was just a simple necessity that gave the Jeep the sevenslat grille!!!

Cars & Coffee – May 19, 2019

I attended the first Cars & Coffee of 2019 at the site of the former Walter P. Chrysler Museum, on the FCA World Headquarters Campus.

Jeep brought out the J6, Flatbill and M-715 Five-Quarter Concepts, and they were VERY impressive!!!

The J6 was my favorite, however I don’t think that Jeep will put it into production.

The Flatbill Concept highlights the extremes that the Gladiator can be taken too!!!

The M-715 Concept looks too much like a concept to me, and not enough like a Jeep.  It certainly had a crowd around it!!!

Cars & Coffee is a regular monthly event that Chrysler has held, since they built the museum.  Unfortunately, Fiat closed the museum and turned it into offices for Maserati and Alfa Romeo.


As mentioned previously, Moparinsiders.com reported that the Chrysler Museum may be making a come back at the old Viper plant.

Click here for the complete article from moparinsiders.com

There were several nice Jeeps on display as well.

Cars & Coffee also had many GREAT looking vehicles on display!!!

Jeep Museum Making a Comeback?

Moparinsiders.com just reported that FCA will be re-opening a portion of the Conner Avenue Assembly Plant, now known as Conner Center, to display the vehicles from the Walter P. Chrysler Museum that was closed in 2017.

Click here for the complete article from moparinsiders.com

Chrysler did a GREAT job with the Walter P. Chrysler Museum over the years, with great representations of each brand, especially Jeep, as well as changing themed displays.

I am looking forward to 2019, and the opportunity to visit these vehicles again!!!

Meme Monday

Well here we are at Monday again, and what better way to start a week then with some memes!!!

I Don’t Think That an Electric Jeep is a good thing!!!

While listening to the latest, always great,  Jeep Talk Show podcast this morning, Tammy, Tony and Josh discussed the announcement of the 2020 Jeep Renegade Plug-in Electric Hybrid (PHEV).  They made a GREAT point about the enormously well-documented NEGATIVE impact that lithium mining has on the environment.

WIRED Magazine UK did a great article on the negative impact of lithium mining this past August, “The spiralling environmental cost of our lithium battery addiction”, by  

I remembered the controversial 2005 report from CNW Marketing Research, Inc., “Dust to Dust – The Energy Cost of New Vehicles from Concept to Disposal”.

Dust to Dust contends that a Toyota Prius has a greater overall negative impact on the environment than that of a HUMMER!!!

Prager University has a GREAT video that busts the myth of vehicle electrification.

While electric Jeeps may be good for FCA sales, I don’t think that an electric Jeep is a good thing, for the environment!!!

-Chris

Time for a Winch!!!

What’s everyone’s experience with a Badland Winch???

During my most recent wheeling trip at Bundy Hill, the Jeep with the winch in our group recovered not only myself as in the video below, but also my buddy Dan after he took a measurement for a snorkel!!!

When your passenger headlamp is half-filled with water, maybe it’s time to consider a snorkel?!?!?

With this most recent experience at Bundy Hill, and my misfortune at Silver Lake Sand Dunes this past Summer, I have decided that it is time for a winch!!!

AND…Harbor Freight has a great Black Friday deal on their Badland ZXR 12,000 LB. electric winch!!!

And with a winch, comes the time to decide on what type of bumper to mount it to?  Replace the factory plastic Sport bumper, or just got with a winch mounting plate???

I am leaning towards the Rock Hard 4×4 Patriot Series Winch Mounting Plate for Factory Front Bumper for Jeep Wrangler JK 2/4DR 2007 – 2017, and the Rough Country 1047 Bumper Cap for Jeep Wrangler JK 4WD, Wrangler Unlimited JK 4WD/2WD, 1 Pack to complete my winch install.

What is your experience, insight and advice on adding a winch?

-Chris